Andy Warhol who painted the Campbell's soup can has been my biggest inspiration to be in visual communication design. Economy and sharpness were the most evident visual techniques used in the can. There is very little excess decoration and it is not intricate at all, it is very simple(economy). Also the colors are very sharp against the background, which makes it very easy to read. Economy and sharpness in the first image make the advertising very clear, easy to read, and short and simple. The second image I chose because I am also very inspired by typographic design. Although the second image is not as clear and easy to read as the first, it stills conveys its own message. It is balanced and symmetrical making it very easy on the eye. We find a sense of normality in it. Also, some letters such as ones on the left are more exaggerated than some of the understated words on the right. The larger, more exaggerated font tells us where to look and what to pay attention to in the piece.
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